Kait Spong has spent nearly a decade helping B2B SaaS and AI brands find their voice — and make it heard. She’s built content engines for startups like Decodable, Collate, and 365 Connect and contributed to the momentum of software unicorns, like Bloomreach, Databricks, and Realtor.com.
But Kait’s approach to content isn’t just technical — it’s human. Drawing on a background in English and creative writing (B.A. and M.A., University of New Orleans), along with award-winning research, like the Seraphia Leyda Award for Best Master’s Thesis, she understands how to translate complex ideas into stories that create connection. Her work is shaped by empathy, creativity, and a sharp understanding of digital strategy.
From being a one-woman copy team in her first tech role to spearheading content strategy for global companies, Kait knows how to build from the ground up. She thrives on crafting brands with substance, scaling content systems that work, and helping companies show up smarter, stronger, and more relatable in a noisy, often overcrowded B2B SaaS market.